Share in the Holiday Spirit at 21st Annual Miracle on Madison Avenue

September 26, 2007

New Yorkers Shop to Benefit Children's Health

When:

Sunday, December 2, 2007
Noon – 5:00 p.m.

Where:

Madison Avenue between 57th and 86th Streets
New York, NY

What:

Miracle on Madison Avenue is an annual charity shopping event that brings together leading luxury retailers, restaurants and galleries on Madison Avenue in support of New York’s children in need. This year marks the 21st anniversary of Miracle, a true New York City tradition.

On December 2nd, approximately 100 participating establishments on Madison Avenue will donate 20 percent of the day’s sales to The Children’s Aid Society’s health care programs, which provide much needed care to children who might not otherwise get basic medical attention.

Madison Avenue will be closed off to vehicular traffic from 68th to 72nd Streets, the only day of the year that the avenue is closed. Specialty tents will line the avenue within this area, including a Clarins Spa Tent, the Taste of Madison Avenue Tent and a Children’s Entertainment Tent.

Contact:

Sharon Schoenberg / Sharon@225strategies.com
2.25 Strategies
212.319.0662

The Children’s Aid Society was founded in 1853. It is one of the nation’s largest and most innovative non-sectarian agencies, serving more than 150,000 of New York’s neediest children and their families with a network of services that includes community schools, neighborhood centers, camps, adoption and foster care services, teen pregnancy prevention, education, health and recreation. For more information, please call 212-949-4938 or visit www.childrensaidsociety.org.

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