CDC Steps Up Fight Against Tobacco with New Round of Anti-Smoking Ads (4/10/13)
The Centers for Disease Control and Prevention announced today that it is launching a new round of its nationwide media campaign – Tips from Former Smokers (TIPS) – to encourage smokers to quit and prevent children from starting to smoke. We applaud the CDC for continuing this highly effective campaign for a second year, and for recognizing that winning the fight against tobacco requires a sustained commitment and investment of resources.
The CDC's campaign is a smart investment that will save lives and save money by reducing tobacco-related health care costs, which total $96 billion a year in the United States. Tobacco companies spend $8.5 billion a year – nearly $1 million every hour – to market their deadly and addictive products, often in ways that entice kids. The CDC's campaign tells the harsh truth about how devastating and unglamorous cigarette smoking truly is.
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